Brand and website design for Cutler Gym Equipment
Thomas Cutler is the owner of Cutler Gym Equipment. After years in the Gym industry as an owner of a local gym, Thomas decided to begin selling equipment to the public and commercially. He set up a warehouse to keep stock and set up a supplier in China, and approached us to set up an ecommerce platform for him to sell his stock online and create his branding and logo.
We pitched a number of designs to Thomas, and settled on a simple but striking industrial-looking monochrome design.
The functionality of the website was complex, as delivery and installation options varied from product to product, and lead times varied too, depending on whether items were in stock or needed to be ordered from the online catalogue. All of Thomas’ requirements were met, and the site was showcased with a simple design that featured not much more than the high quality products. Thomas was pleased with the result and is now working on marketing his new business and attracting customers to the website.